
PRODUCT 02 — the workshop
Visual Engineering workshop
Live One session. Your team. Applied to your actual work.
Prices:
1 200$
duration:
3 HRS TO 8 HRS
includes:
- online course platform access
- custom figma file framework
- assessment & exercises
- Q&A period
enroll now
By
justin
morissette
"Without that vocabulary, every designer makes different decisions."
The tools your team is using are capable of producing work at the level you need. The gap between what they're capable of and what your team is producing is located in the absence of a shared visual language — a common vocabulary of compositional decisions that everyone on the team is making consistently, intentionally, and in alignment with what your brand actually needs to communicate.
Without that vocabulary, every designer makes different decisions. Every output reflects a different interpretation of what "on brand" means. The work is technically competent. It doesn't cohere.
One session fixes the vocabulary problem.

What's included:
Three hours on Google Meet. Your team, up to eight people. Your actual work, reviewed live against a professional creative framework and used as the raw material for building the production logic your team leaves the session with.
This is not a presentation. Not a lecture. Not a workshop where someone explains theory while your team takes notes. It is a live production session, your work on screen, the framework applied to it in real time, and your team building the tools they use the next day as we go.
How the three hours run:
The first hour is a live audit of your team's current visual output. We look at what you're producing, run it against the seventeen Visual Language principles, and identify exactly where the compositional gaps are, what's producing them, and what needs to change. Your team leaves the first hour with a precise diagnostic vocabulary — the ability to look at any visual output and name specifically what is and isn't working, and why.
The second hour is framework application to your brand specifically. We work through the Visual Language principles in the context of your visual identity — establishing which decisions are most critical for your brand, what the non-negotiable constraints are, and what the shared vocabulary your team works from going forward looks like in practice.
The third hour is system foundation. We build the beginning of your team's production infrastructure — prompt architecture calibrated to your brand, a shared compositional vocabulary your team leaves the session speaking, and the core structure of the Figma reference file you receive after the session.

What you receive:
A Figma reference file delivered within 48 hours of the session — the Visual Language framework annotated specifically for your brand, the prompt architecture developed during the session with named variables your team can adapt for new briefs, and the key decisions from the audit documented as a working reference.
A team that speaks the same visual language. A production logic they can execute independently the next day. No retainer required. No follow-up dependency.

Before the session:
Send your brand guidelines, recent visual outputs, and one honest paragraph about what your team's visual work consistently fails to do. That is the brief the session is built around. Everything is reviewed before we meet. The session begins with what I found, not with introductions.

This is for you if:
You lead a creative team — agency, in-house, or studio — that produces visual content at volume and needs the quality, coherence, and brand fidelity of that output to improve immediately and lastingly. You are a creative director or head of design who has the authority to change how your team works and the clarity that something in the current workflow needs to change.

This is not for you if:
You are looking for a motivational session, a trends overview, or a tool demonstration. This session is operational. It is built around your specific work and produces specific, applicable output. If your team is not ready to look critically at what they're producing and change how they work, this is not the right moment.
The investment:
$1,200 / one session, one team, one Figma deliverable.
For a creative team producing visual content professionally, this is one brief. The framework your team leaves with is applied to every brief that follows.
Book the session
Scheduling link sent immediately after purchase. Session requires 5 business days notice for pre-session material review.